So you have managed to grow your small business to the point where you find yourself in a position to hire more sales professionals. I mean, this is great news and all, but how do you find the right people in the right locations?  Folks who are located in geographicall...

Creating a concise, comprehensive customer profile is one of the most important steps any small business owner can take as part of their marketing efforts and overall business. strategy. There are very few documents more important than a customer profile.

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